As a Creative Lead, I worked alongside the VP of Design and a team of talented designers, content writers, and animators to create the Rume brand from scratch. Together, we crafted a comprehensive brand guide, designed the website, developed brochures and business cards, created unique iconography, established social media guidelines, and put together engaging explainer videos, among many other tasks.

Our goal was to build a cohesive and visually engaging brand that accurately represented Rume’s values and mission. By leveraging our collective expertise and collaborative approach, we successfully brought the Rume band to life.